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Qualitative consumer & marketing research / Robert V. Kozinets, Eileen Fischer, Russell W. Belk.

by Kozinets, Robert V, 1964- | Fischer, Eileen, 1959- | Belk, Russell W.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: London : SAGE Publications Ltd , 2013Other title: Qualitative consumer and marketing research..Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.83 KO QU.

Advanced qualitative research : a guide to using theory / Michelle O'Reilly and Nikki Kiyimba

by O'Reilly, Michelle | Kiyimba, Nikki.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Los Angeles : Sage Publications Ltd, c2015Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): PHD Shelf 300.72 OR AD.

Introducing qualitative research : a student's guide to the craft of qualitative research / Rosaline S. Barbour

by Barbour, Rosaline S.

Material type: book Book Publisher: Los Angeles : Sage Publications Ltd, c2008Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): PHD Shelf 001.42 BA IN.

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